Hi, I'm Nuri

The Founder life can be heavy. I'm here to help you carry the load.

I don’t just understand it. I’ve lived it!

I’ve been the founder who couldn’t switch off.

The one running on stress, medication, pressure and panic-fueled adrenaline.

That’s why I see what others miss.

And why my clients don’t have to explain the relief they're after... I know.

I walked the founder's tightrope... & nearly lost everything to it.

I just needed someone who got it

Creating something that you love and believe in becomes an obsession for Founders. We all want to solve a particular problem and make the world a better place. But the founder life can be lonely and brutal.

I remember the sleepless nights when I was up building my business while everyone else in the house was sleeping... I was exhausted yet impatient to move forward. And during the moments when I was honest with myself, it felt like I was on a suicide mission. Panic attacks at 3AM, anxiety meds just to make it through the day, my family turning into strangers because I was always busy or "on" and it felt like I never had enough time.

I'd wake up screaming inside, wondering how my dream turned into a cage.

Sound familiar? That's where so many founders find themselves—three years in, white-knuckling their way to success, while life slips away.

I get it because I lived it. That raw grind is brutal, but I managed to claw my way out to freedom and joy.

I can help you do it too.

I believe that everyone deserves to live a life of freedom.

I've done this for myself, and now I love helping others do the same.

Ready To Reclaim Your Peace & Freedom?

I'm here for you.

I'm the person to bring alongside on your founder journey if you want someone who gets it... and knows what you need to get through it.

With 16+ years as a business owner and over a decade of helping founders, I can help lighten the overwhelming pressure of being a founder and help you get your joy and freedom back.

Let's Talk